Foundation Marketing (Modular Texts In Business &...

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Business & Economics - Sales & Marketing
Foundation Marketing (Modular Texts In...

Foundation Marketing (Modular Texts In Business & Economics)

Name: Foundation Marketing (Modular Texts In Business & Economics)
ISBN: 9780273655329

Liz Hill

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Foundation Marketing, third edition is an essential text for anyone seeking a no-nonsense introduction to marketing. Clear and easy to use, it offers practical examples to highlight the basics of marketing, including its strategic and international dimensions. With interactive features such as in-text activities designed to develop key skills as well as marketing knowledge, Foundation Marketing is the ideal text to help you master marketing skills.

Категории:

Business & Economics - Sales & Marketing

Година:

2003

Издание:

Издателство:

FT Prentice Hall

Език:

english

Страници:

480

ISBN 10: